At RevelOne, we help our clients identify and hire the right Marketing talent to drive growth. A common question among our early-stage clients is: Who should we hire first? While every organization is unique and their marketing needs are different, after placing over 1,000 Marketing and GTM experts at the fastest growing companies in the country, we’ve noticed some key patterns.

In this org chart, we focus on direct-to-consumer (DTC) e-commerce organizations. We offer guidelines for initial marketing hires, areas to focus on, and additional insights to support you as you navigate early hiring decisions. For more details on each role and considerations, be sure to read our article The First Marketing Hires for Early-Stage B2C E-commerce Companies to learn more.

For more established marketing teams or as your marketing team grows, review our marketing org chart for later stage e-commerce companies and our key marketing role scoping frameworks to develop role definitions and avoid common mistakes when hiring your team. If you need additional support as you define your own approach, RevelOne is here to help.

About RevelOne

RevelOne is a leading marketing advisory and recruiting firm.  We do 300+ searches a year in Marketing and Go-to-Market roles from C-level on down for some of the most recognized names in tech.  For custom org design, role scoping, and retained search, contact us.